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You should also know we weren’t founded by salespeople who saw an easy opportunity in being “Google Ads gurus”. We were established by statisticians, just like Google was. The kind of maths we use to engineer campaigns is not something you can pick up from a few blog posts on optimising your Google Ads campaigns.
But all that is just stuff we’re telling you. The real test of a Google Ads agency is what they can show you.
A Financial Services Company With Almost No Web Visibility
The client was paying around $38 per conversion. They wanted to get that down to $20. We did it in the first month. By the fourth month, we were delivering leads at 75% below their target.
In four months we:
Your Google Ads agency needs to get you. They should be as close to you as your own marketing department. That means they need to know what you do and what your goals are. That means they have to listen, so the second test to find the right agency is:
Want To Talk To An Google Ads Agency That Listens?
Book a FREE no-pitch consultation
When I spend money on Google Ads with Digital Spotlight, I know it will turn into dollars in the bank for me.
— Brenton Tong, Managing Director, Financial Spectrum
Put us to the test on your campaigns with our no-lock-in contracts, and you’ll see exactly how our methods would:
We use your Google Ads account to run campaigns. You pay Google directly for ad spend. Why?
Premier status with Google is the highest level of recognition. It means we have Google-certified staff:
As Premier partners, we have a direct line to Google’s top-tier support people. If there’s an issue with your account, we only have to pick up the phone.
We also get first access to new features because Google wants our opinion. That means you’re using the latest features in Google Ads before your competitors have even heard of them. That’s an incredible edge.
Winning at Google Ads is a numbers game. As a company founded by the same kind of mathematicians maintaining Google’s algorithms, we’ve kept every piece of data from every campaign we’ve ever run. Even the smallest campaign we build is tested against a model informed by millions of dollars of Google Ads spend in thousands of niches. We segment, we slice, we model, we test, we learn, we perfect.
Today’s secret formula for Google Ads success is tomorrow’s well-trodden path. Being mathematicians and statisticians, we’re running hundreds of experiments at any one time. We take what we learn and use it to optimise our ads to keep our clients ahead of the flock with optimised clickthrough rates and low costs per click.
We have grown almost entirely through referrals. Our clients get incredible results, and they tell other people, which is why we keep our standards sky high.
Once we’re in your corner and you reach a certain level of service with us, we won’t take on any competitor.
Outdoor Supplies Company. Average Sale $9,000.
Our client’s previous agency couldn’t stop a spiralling cost per sales figure. (Analysis later showed they were wasting money on keywords that cost a fortune but never converted.)
In just eight weeks we achieved:
We work only for clients we know we can get a serious ROI for. That's why we don't sell, we listen, and we talk about what's realistic.
If you want to talk to an expert about Google platforms, book in for a free no-pitch consultation.
1300 891 181
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