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How To Find The Best Google Ads Agency In Just 5 Minutes

This Simple Test Will Ensure You Don’t Waste Time Or Money With The Wrong Agency

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  • We have been working with the team at Digital Spotlight for over five years now. Their expertise, timeliness, and attention to detail have been instrumental to the success of our digital marketing. Most recently they worked closely with us on a complete website relaunch. With a project like this you would generally expect to see a short-term drop in SEO due to the sheer number of changes, however not only did we not see a drop in our rankings, but they actually increased substantially! We cannot thank Digital Spotlight enough for their support and the care they took to ensure this project was a resounding success.
    It has been an absolute pleasure to work with the Digital Spotlight team over the years and I would highly recommend their digital services.

    Iris Lever , CMO at PropertyMe
  • I can’t believe how well PPC works. We can’t keep up. Many thanks for everything You & your team are doing

    Joseph Khoury , Tree and Garden Solutions
  • We have too much work booked and are at full capacity. We are adding staff and resources … Thanks again and I would highly recommend you guys ,you have been brilliant

    Daren , Zeroharm l Fire Protection l Electrical Test and Tag I Pest Management
  • You and your team were able to get us leads for almost half the price we were getting before, and the quality of leads were more than 50% better… in only 4 weeks…

    Yuri Marshall , Visaone
  • I’ve been with Digital Spotlight 6 months, and the results have been terrific… many search terms related to my business, and my rankings have steadily grown each month…

    Director , Eastside Speech Solutions
  • In your industry where many take your money and do very little for it you are a breath of fresh air for small businesses like mine…

    Philip K. Bonser , Goulburn Offroad Carts
  • The outcome was beyond my expectation; we are very pleased with the results and their excellent customer service….I would highly recommend Digital Spotlight’s services for your business!…

    Sophie Sutjiadi , Grace Hotel
  • The first serious website lead we had translated into a 200,000.00 fitout… Digital Spotlight have paid for themselves many times over and I would highly recommend their commitment and service

    Tim Lassig , Director Hospitality Fitout Specialists
  • I now think of how much money I wasted before I contacted your company… and without reservation recommend [Digital Spotlight] to any Organisation or Individual

    Martin Roschach , Director Reach for Life Health
  • Working with Blake and Digital Spotlight has been great, we took the time to figure out a realistic strategy which has helped our organic rankings immensely! We are now on the front page for so many head terms that were previously out of reach!

    Sean Hearsee , Managing Director Sage Painting
  • Blake and his team are brilliant to work with! Great communication and extremely skilled to deliver awesome results. Thank you!

    Jordi Twomey , Twomey Dispute Lawyers
  • We have been very pleased with our decision to engage Digital Spotlight to manage and and improve our SEO. Blake, John and the rest of their team are very responsive and know their stuff. After some bad experiences with other providers in this space, we're not going anywhere.

    Managing Director , Avlaw Aviation Consulting

As seen on

Don’t scroll down yet. There are a few things you must know about us first. You definitely want to know we’re one of Google’s highest leve Premier Partners (because there is only a handful of us in the world even though there are many premier partners).

You should also know we weren’t founded by salespeople who saw an easy opportunity in being “Google Ads gurus” as many agencies are.

We were established by statisticians, just like Google was. The kind of maths we use to engineer campaigns is not something you can pick up from a few blog posts on optimising your Google Ads campaigns.
But all that is just stuff we’re telling you. The real test of a Google Ads agency is what they can show you.

Case Study

A Financial Services Company With Almost No Web Visibility

The client was paying around $38 per conversion. They wanted to get that down to $20. We did it in the first month. By the fourth month, we were delivering leads at 75% below their target.

In four months we:

  • Slashed cost per acquisition by 58%
  • Reduced cost per click by 16%
  • Increased conversions by 700%

Test #2: Look Who’s Talking

Your Google Ads agency needs to get you. They should be as close to you as your own marketing department. That means they need to know what you do and what your goals are. That means they have to listen, so the second test to find the right agency is:

  1. Does the person you’re talking to ask about your specific goals and how you are judging success? (If they don’t care about your goals, you know whose sales goals they do care about.)
  2. If they do ask for your goals, what happens next? (Your goals are just the first question. You want your agency to be able to ask more questions to dig deeper, so it can inform a strategy tailored made to your goals.

Want To Talk To An Google Ads Agency That Listens?

Book a FREE no-pitch consultation

When I spend money on Google Ads with Digital Spotlight, I know it will turn into dollars in the bank for me.

— Brenton Tong, Managing Director, Financial Spectrum

Put Digital Spotlight to the test

Put us to the test on your campaigns with our no-lock-in contracts, and you’ll see exactly how our methods have:

  • Slashed wasted spend on Google spend for our clients by an average of 33%
  • Boosted critical lead and sale numbers by 83% on average (and in some cases by up to 400%)
  • Cut average cost per sale by 28%

Call us for a free no-pitch consultation

More Benefits Of Working With Digital Spotlight

Complete transparency

We use your Google Ads account to run campaigns. You pay Google directly for ad spend. Why?

  • When you pay Google directly, you can see we are not hiding a commission on clicks. Some agencies charge small management fees but run ads through their own Google Ads accounts. Only some of what you pay them for ads is going to Google; the rest is a commission to the agency for every click.
  • By checking the history in your account, you can see exactly how much we’re doing for you. Why pay an agency to “manage” your account if they’re not doing anything?
  • It’s your account, so everything belongs 100% to you, and you can take over any time.

Google Highest Level of Premier Partner

Premier status with Google is the highest level of recognition. It means we have Google-certified staff:

  • Managing ad spend at the highest levels
  • Rapidly growing our A-list client list
  • Retaining those clients for long periods

As Premier partners, we have a direct line to Google’s top-tier support people. If there’s an issue with your account, we only have to pick up the phone.
We also get first access to new features because Google wants our opinion. That means you’re using the latest features in Google Ads before your competitors have even heard of them. That’s an incredible edge.

The Best Data Model Outside Google Itself

Winning at Google Ads is a numbers game. As a company founded by the same kind of mathematicians maintaining Google’s algorithms, we’ve kept detailed records of data from campaigns we’ve run. Even the smallest campaign we build is tested against a model informed by millions of dollars of Google Ads spend in thousands of niches. We segment, we slice, we model, we test, we learn, we perfect.

Restless Improvement

Today’s secret formula for Google Ads success is tomorrow’s well-trodden path. Being mathematicians and statisticians, we’re running hundreds of experiments at any one time. We take what we learn and use it to optimise our ads to keep our clients ahead of the flock with optimised campaigns that create the lowest cost per acquisition and the highest leads and sales for a fixed budget.

Referral Business

Ironically, as a digital marketing agency, in recent years we have grown almost entirely through referrals. Our clients get incredible results, and they tell other people, which is why we keep our standards sky high.

Case Study

Outdoor Supplies Company. Average Sale $9,000.

Our client’s previous agency couldn’t stop a spiralling cost per sales figure. (Analysis later showed they were wasting money on keywords that cost a fortune but never converted.)

In just eight weeks we achieved:

  • 53% fall in cost per acquisition
  • 20% increase in CTR
  • 3x more conversions
  • 12.5% cut in cost per click

Why 1,812 Clients Have Trusted Us With Their Campaigns

Total Transparency

You pay Google directly, so you know exactly how much is going on displaying your ads.

Your Own Your Account

If you don't already have an Google Ads account, we'll set one up for you. You'll be the account owner; we'll be the account manager. You'll be able to see exactly how much we're doing (using Google Ads' activity log) and you can take over the account any time.

No Lock-Ins

You'll stay with us because we're delivering results, not because we locked you in.

Set Fee

We'll quote you a single fee, so you know exactly what you'll be paying. And the fee doesn't go up just because your clicks do. That's just us doing our job. ( If you have an enterprise-sized budget requiring a bespoke solution and a dedicated team, there will be a scalable fee structure.)

Book A Consultation With An Expert. No Sales Pitch. Guaranteed.

We work only for clients we know we can get a serious ROI for. That's why we don't sell, we listen, and we talk about what's realistic.

If you want to talk to an expert about Google platforms, book in for a free no-pitch consultation.

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  • We have been working with the team at Digital Spotlight for over five years now. Their expertise, timeliness, and attention to detail have been instrumental to the success of our digital marketing. Most recently they worked closely with us on a complete website relaunch. With a project like this you would generally expect to see a short-term drop in SEO due to the sheer number of changes, however not only did we not see a drop in our rankings, but they actually increased substantially! We cannot thank Digital Spotlight enough for their support and the care they took to ensure this project was a resounding success.
    It has been an absolute pleasure to work with the Digital Spotlight team over the years and I would highly recommend their digital services.

    Iris Lever , CMO at PropertyMe
  • I can’t believe how well PPC works. We can’t keep up. Many thanks for everything You & your team are doing

    Joseph Khoury , Tree and Garden Solutions
  • We have too much work booked and are at full capacity. We are adding staff and resources … Thanks again and I would highly recommend you guys ,you have been brilliant

    Daren , Zeroharm l Fire Protection l Electrical Test and Tag I Pest Management
  • You and your team were able to get us leads for almost half the price we were getting before, and the quality of leads were more than 50% better… in only 4 weeks…

    Yuri Marshall , Visaone
  • I’ve been with Digital Spotlight 6 months, and the results have been terrific… many search terms related to my business, and my rankings have steadily grown each month…

    Director , Eastside Speech Solutions
  • In your industry where many take your money and do very little for it you are a breath of fresh air for small businesses like mine…

    Philip K. Bonser , Goulburn Offroad Carts
  • The outcome was beyond my expectation; we are very pleased with the results and their excellent customer service….I would highly recommend Digital Spotlight’s services for your business!…

    Sophie Sutjiadi , Grace Hotel
  • The first serious website lead we had translated into a 200,000.00 fitout… Digital Spotlight have paid for themselves many times over and I would highly recommend their commitment and service

    Tim Lassig , Director Hospitality Fitout Specialists
  • I now think of how much money I wasted before I contacted your company… and without reservation recommend [Digital Spotlight] to any Organisation or Individual

    Martin Roschach , Director Reach for Life Health
  • Working with Blake and Digital Spotlight has been great, we took the time to figure out a realistic strategy which has helped our organic rankings immensely! We are now on the front page for so many head terms that were previously out of reach!

    Sean Hearsee , Managing Director Sage Painting
  • Blake and his team are brilliant to work with! Great communication and extremely skilled to deliver awesome results. Thank you!

    Jordi Twomey , Twomey Dispute Lawyers
  • We have been very pleased with our decision to engage Digital Spotlight to manage and and improve our SEO. Blake, John and the rest of their team are very responsive and know their stuff. After some bad experiences with other providers in this space, we're not going anywhere.

    Managing Director , Avlaw Aviation Consulting